FUTURE IS AN ATTITUDE!

Did humans write the latest Audi commercial or did they just input Keywords into an Automotive AI script generation engine and cross their fingers?

#different #concept #seizurespeed #concept #progress #newerror  #newmotor #beyond #future #attitude #christophernolan

Here’s the script.

VO: We all look at the same world. 

VISION: People walk on glass from underneath

VO: But we all look at it in a different way. 

VISION: Stone steps are transparent and then they are not.

VO: Sometimes, you need to change your perspective 

VISION:  Cut to a car parked in the Sanderson Hotel.

VO: Some say concept

VISION: We see a recycled plywood dashboard, a square plastic steering wheel unfolds from within.

TITLE: VEHICLE SHOWN IS A PROTOTYPE AND NOT FOR SALE

 VO: We see potential

 VISION: Cut to nightime under a bridge in a tunnel, we see up through the recycled glass and plywood roof then it’s daytime.  A model is looking. She is far away then close. [Vehicle shown is a prototype and not available for sale].

VO: Some just seizure speed. 

VISION: A car goes around a corner within speed limits.

VO: We see inspirational engineering. 

VISION: We see tunnels.

VO: Some just see beautiful lines.

VISION: German engineers with beards draw with mechanical pencils except the German lady.

VO:  We see character.

VISION: We see a car on that road outside the city in nature on mountains then the earth from orbit.

VO: Some see a new light.

VISION: We see some new lights.

VO: We see a new vision

VISION: Cut to a woman on a bridge looking affectionately down through the roof of the car as the man looks upwards back through the roof at her. [They will breed probably later].

VO: Some see factory 

VISION: MACHINES IN SLAVERY CONSTRUCT AUDI CARS

VO: We see progress

VISION: Man and woman meet in grass under sunshine and drive on the bridge. They are together in separate cars.

VO: Some see a new motor

VISION: A man sees a glass skyscraper.

VO: We see a new Error

VISION: The car drives past relections of reflective cars reflected in glass skyscrapers. In the city people walk on non-transparent steps in randomised directions

VO: Some see what’s there

VISION: A man sees what’s there

VO: We see what’s beyond

VISION: Randomly moving people suddenly stop moving randomly and see whats beyond!

TITLE: FUTURE IS AN ATTITUDE!

VO: Audi

Clever Audi. They’ve re-engineered english without the definite article to create a uniquely unspecific vision of tomorrow and helped save the planet by using less ink.

Bring back Geoffrey Palmer.

Vorsprung durch Technik as They used to say