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ROB COOLEN

Creative Director, And Director.

  • Work
  • About me. CV.
  • Blog
  • Contact

KAISA

FREESPEE

DELOITTE 368

JAGUAR AOP CONTENT

I wrote and Directed this for FP Creative. Filmed at a beautiful test track outside Paris, look out for the drone shot taking off from the back of the speeding Jaguar. F1 Ace Romain Grojean was at the wheel and we toasted a few Pirellis to set the benchmark time.

CLARKS OOH

I took this picture of Joe this time two years ago on a freezing afternoon in Regents Park. Just thought i'd do something with it.

RAF TV SPONSORSHIP

I wrote and Directed these for Channel Five. With some fantastic people from The RAF, we had fantastic access to to the Typhoons but had to shoot the personnel separately, hopefully you can't see the joins. 

NINTENDO OOH

Outdoor, featuring Mario's evil twin Wario and Donkey Kong. I dug out my old Gameboy the other day, i’d forgotten you could only play it in broad daylight.

SKY DIGITAL & SOCIAL

Social content on Facebook for Skystore.

Showreel

CHANNEL 4 OFF AIR

Outdoor and press campaigns for Channel4 programmes and threads at 4Creative.

SKY DRTV BUNDLES

DRTV Commercials for Sky at SapientNitro.

PACKARD BELL INTEGRATED

Packard Bell wanted to attract gamers to their high powered PCs.

The Gamezone was and area in Currys PC World where gamers could test drive and play the latest machines and software titles and generally murder each other online.

I wrote and Directed this at PortlandTV

NINTENDO GAMEBOY

Launch campaign for Gameboy and Tetris at JWT featuring Brian the Brain, AKA Dave Lee Roth from Van Halen \../. 

XLEAGUE TV PRESS

XLEAGUE TV was an online gaming community with live gaming shows. These ads were part of our pitch to various stakeholders. Written and designed by myself at Portland TV

NUCLEAR ELECTRIC PRESS

BNFL rebranded Nuclear Electric, aimed to de-stigmatise it and position nuclear energy as just another domestic utility.

DAILY EXPRESS BRAND TV

We positioned Daily Express as champion of middle class, middle aged, middle England. I wrote and Directed this for Express Group Newspapers at Five Creative.
I wrote the tune too.

BARCLAYS OUTDOOR

Barclays ATL consumer campaign targeted customers at different life-stages. JWT

PITCHES, PRESENTATION, PRE-VIZ.

PreViz is a big part of the job, whether it be rough scamps and storyboards or photorealistic frames for presentation decks. It's where my ideas first hit paper. I'm pretty adept at it.

VODAFONE DIGITAL RETAIL

In store Digital panels for Vodafone at Sapient Nitro.

NESTLE MEGATRUFFLE TV

Megatruffle launch commercial from JWT. A luxurious ice cream offer from Nestle'. 

I wrote and directed this. It was shot at Highclere Castle, home now to Downton Abbey.

BIG BROTHER BT TV SPONSORSHIPS

We made 145 of these little blighters starring Horse And Fruit. Shooting every two weeks to keep up with the goings on in the Big brother House, news and gossip was shared via SMS.

I co-wrote and directed these TV sponsorships with Tom Tagholme at 4Creative back in the day.

JAGUAR

I was the copywriter on this job at JWT

DAILY EXPRESS AFTERNOON DRAMA SPONSORSHIP

If your old, unemployed, or a student ,these sponsorships added a bit of drama to your afternoon re-runs of Columbo. I wrote and directed these for 5Creative.

BRITANNIC MONEY SPONSORSHIP

VERY.COM

ANNA FASHION RETAIL

Art director Rob Coolen

Copywriter Rob Coolen

Photographer Rob Coolen

Stylist Fi Farrinington

DAILY STAR TV SPONSORSHIPS

Top US show Californication got these bumpers from the Daily Star. Obviously i wrote and directed them in typically understated and restrained fashion at 5creative

FIVE OFF AIR

SHOWREEL

IPA PRESS

One of those quick posters you get to do for talks or events. JWT.

KAISA

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FREESPEE

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DELOITTE 368

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Deloitte+sandwich-001.jpg

JAGUAR AOP CONTENT

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JAG AOP_001.jpg

CLARKS OOH

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JOECLARKS 2.jpg

RAF TV SPONSORSHIP

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NINTENDO OOH

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nintendo well ard.jpg

SKY DIGITAL & SOCIAL

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Showreel

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 I wrote and directed all these pieces with the exception of:  The Health Lottery- Director credit only.  Motor Show live- Director credit only.

CHANNEL 4 OFF AIR

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new 4 horse copy.jpg

SKY DRTV BUNDLES

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PACKARD BELL INTEGRATED

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NINTENDO GAMEBOY

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NINTENDO GAMEBOY

XLEAGUE TV PRESS

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death or glor copy.jpg

NUCLEAR ELECTRIC PRESS

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family B.jpg

DAILY EXPRESS BRAND TV

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change today

BARCLAYS OUTDOOR

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Barclays savings.jpg

PITCHES, PRESENTATION, PRE-VIZ.

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TROOPER_RING_F1_02.jpg

VODAFONE DIGITAL RETAIL

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NESTLE MEGATRUFFLE TV

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Nestle Megatruffle Ice cream

BIG BROTHER BT TV SPONSORSHIPS

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BIG BROTHER TV SPONSORSHIP

JAGUAR

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jag 2005.jpg

DAILY EXPRESS AFTERNOON DRAMA SPONSORSHIP

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AFTERNOON DRAMA on 5

BRITANNIC MONEY SPONSORSHIP

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 I wrote and directed these at 4creative. The DOP Alex Mellman went on to light Johnny Depp's The Libertine shortly after.

VERY.COM

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 Written and directed by me for Very.com at 5 creative.

ANNA FASHION RETAIL

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DAILY STAR TV SPONSORSHIPS

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DAILY STAR TV SPONSORHIPS

FIVE OFF AIR

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zoe and jamie.jpg

SHOWREEL

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ADS and Sponsorships showreel

IPA PRESS

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IPA_PENCIL_NEW_001.jpg

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